Video: Watch Steve Job's Townhall iLife'08 video

[Updated!]
Click on to Full Story below, to read the transcript of the full questions and answers from the Q&A; that followed the keynote from Steve Jobs!

For those of us who couldn't make it to Apple Inc's Cupertino campus -- or weren't even invited -- to the Apple (AAPL) special event yesterday (Tuesday 7th August). Apple Inc, has now posted video-on-demand versions in Quicktime and MPEG-4, of Steve Job's keynote on iLife '08, iWork '08 and the all-new iMacs!

You can get them here:
http://events.apple.com.edgesuite.net/r27842e/event/index.html?test=q1wa2sz3x

The video starts with his entrance on the stage at Apple Town Hall, runs through his introduction of the new iMacs and his demos of iLife and iWork, and it ends just before the Q&A; with Jobs, marketing VP Phil Schiller and COO Tim Cook.

For a recap of yesterday's news, see Apple's New Lineup, online at their website:

www.apple.com and www.apple.com/uk

Read More...

11:13AM

Steve Jobs invites Tim Cook, Apple COO and Phil Schiller, EVP Product Marketing up on stage.

Q1 "How well will you market this ecosystem to consumers, and show how seamlessly all this stuff works together?"

Steve: "We've got a phenomenal customer base, they show their friends and their friends get jealous."

"Why are you not participating in Intel Inside program and not putting stickers on your Macs?"

Steve: "What can I say? We like our own stickers better. Don't get me wrong, we love Intel, combined with our OS, we've really tuned them well together. Everyone knows we use Intel processors, we'd rather tell them about the product inside the box."

Phil: "Too much stuff on PC box, stickers on laptop, trialware, You don't have to peel stuff off."

"How thin are the iMacs?"

Steve: "Really thin. You'll get your hands on it in a minute, but they're appreciably thinner."

"Two thirds of your products on mobile side, where do things go on the Mac side."

Steve: "Desktops still an important part. Don't require miniaturization of notebook, can offer bigger keyboards, screens, lower cost. Some consumers will want to own both. We think iMac has bright future ahead of it."

"Didn't mention Mac mini today, how is it doing?"

Tim: "We're refreshing the Mac mini today."

"Mentioned AdSense, what's the relationship between Apple and Google?"

Steve: "We are working closer with Google, they offer back end services we want to tie into our offerings. Google likes our products, too."

"Looking at what you've done with the iPhone, there's volatility in the stock. How satisfied that the product is on track?"

Steve: "We think the iPhone is a pretty strong success, we think most of the world sees it that way too. We're really happy with how it's going."

"How is Apple TV today? How does it fit into Mac?"

Steve: "We're here to talk about Mac, we'll have some news for the Apple TV soon, but nothing to talk about today."

"What about AMD chips?"

Steve: "We use Intel chips"

"What about the iMac in business?"

Tim: "We're seeing a lot of growth in business use. Mac is growing and a lot of that is business."

Steve: "A lot of other apps that run on the Mac, MSFT Office. But don't discount that more and more of business is communication, so lots of people have to sell internally, and they're excited about the tools we're offering. We see the iMac having some traction in business."

"With someone editing movies and going to publish, why not support HD uploads?"

Steve: "We do. Turns out that HD camcorders don't have sensors that are full HD, so they produce images that are slightly lower than HD, but are still stellar. We use that res, which is close, but not quite HD. Best you can do under $10k" Uh, that's not quite right, is it?

"Introduced multitouch on iPhone, what about for the Mac?"

Steve: "Makes sense for the iPhone, not sure it makes sense in the Mac. Classify that as a research project."

11:30AM: Last question: "There has been a suggestion that Apple appeals to smaller elite than mass customer base. Is it your goal to overtake PC in marketshare?"

Steve: "Goal is to make the best PC in the world, and make something we can recommend to family in friends. There is some stuff in our industry we wouldn't be proud to ship. We can't ship junk. Thresholds we just can't cross. But we want to make the best personal computers in the industry. Our products are usually not premium priced. Price our competitors' computers, and add in all the extras, we're competitive. We don't offer stripped down products. We compare favorably. Thank you very much for coming today."

That's it!

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